Omni-channel Digital Marketing Services
Deliverables for social media, email marketing, customer outreach, website design, ads, copy writing, and SEO. Services for branding and rebranding, strategy, campaign planning and management, target demographics, brand voice ads, project and campaign management, and SEO.
Get to know Me
My name is Caroline Head Scheer, founder of CHS Solutions. After working in marketing for a variety of brands in the start-up world, I pivoted to the freelance space to help and connect with a wider variety of brands. I founded CHS Solutions because a solid marketing foundation is the backbone of any successful business, small or large, and I love working with all different kinds of companies and organizations.
I have a deep passion for branding and strategy, and have been able to help many brand successfully connect with their target audience, solidify brand position in the market, and find their voice. Specializing in branding, social media, and strategy, CHS Solutions can help take your brand to the next level- whatever your goals may be. Feel free to explore my portfolio for creative examples of my work, as well as my testimonials from past and current clients. And of course, if you have any questions at all, please feel free reach out to me.
Testimonials
Curious about what my clients think of CHS Solutions? Explore below!
It is with genuine enthusiasm and deep appreciation that we recommend Caroline as a creative powerhouse and indispensable team member. Over the past year at Pure Distilling Inc., a veteran-owned craft distillery in Colorado Springs, Caroline has served as the driving force behind our marketing and social media strategy, and we can say without hesitation: she has been nothing short of transformative.
From day one, Caroline brought energy, insight, and a clear vision for how to amplify our voice. She didn’t just manage our marketing—she built our brand identity from the ground up, aligning our values of craftsmanship, authenticity, and veteran pride with compelling storytelling and engaging visuals. Under her leadership, our social media following skyrocketed, our online engagement became vibrant and active, and our tasting room events routinely sold out thanks to her savvy promotions and grassroots buzz-building.
Caroline has that rare blend of creative intuition and strategic discipline. She’s just as comfortable drafting copy, designing labels, and scheduling content as she is analyzing metrics and refining campaigns based on performance. She listens, she adapts, and she consistently delivers results.
What’s more, she’s been an incredible cultural fit—positive, collaborative, and tireless in her commitment to the mission. She’s elevated not just our marketing, but our entire team dynamic.
Please don’t hesitate to reach out if you'd like to hear more about her work with Pure Distilling.
Sincerely,
Drew Leyes
Founder & CEO
Pure Distilling Inc.
M +1 520 349 5680
Caroline is the real deal.
We worked with Caroline over several months at Seaforth Industries, a boutique consulting firm that specializes in helicopter maintenance programs and sustainment strategy for U.S. Army aviation. We brought her in to support a mix of proposal development, stakeholder communications, and branding refinement—and she crushed it across the board.
In a world where “defense marketing” often feels like an afterthought or gets lost in acronyms and PowerPoint soup, Caroline stood out immediately. She has a rare ability to cut through the noise, clarify the message, and make it resonate—whether it's a white paper for Army program managers, a slide deck for a new OEM partner, or a visual refresh of a 30-year-old firm (like ours) that needed to show it could compete in the 21st century.
What we appreciated most:
Speed — She’s fast, efficient, and never misses a deadline.
Strategic Thinking — She doesn’t just take orders—she improves the work.
Tone Control — She can go technical, tactical, or executive-level without missing a beat.
Professionalism — Always reliable, always a team player.
Caroline made our team look sharper, sound smarter, and operate more effectively. We’ve worked with a lot of contractors over the years—Caroline is someone we’ll keep calling back.
Highly recommend.
_
W. Taylor Stuart
Managing Partner
Aerospace & Defense | Sustainment | Army Aviation
I’m writing to offer my strongest recommendation for Caroline, who has been a vital contributor to the growth and public voice of Xebec Systems Inc., a Rhode Island-based defense technology startup pioneering next-generation airborne surveillance and counter-drone solutions.
In the often technical and jargon-heavy world of defense innovation, Caroline has been our translator, storyteller, and strategic communications lead. She has an extraordinary gift for taking complex engineering concepts—autonomous flight, ISR payloads, modular airfoil systems—and turning them into clear, compelling narratives that resonate with military stakeholders, research partners, and potential funders alike.
Whether it’s crafting pitch decks, preparing for DoD SBIR/STTR submissions, building digital presence, or shaping our brand identity from stealth to launch, Caroline has consistently delivered high-impact communications that match the precision and ambition of our technical team. Her work helped us punch far above our weight with potential partners, industry advisors, and early adopters.
She is insightful, self-directed, and remarkably fast at learning new domains. In an environment where the mission can pivot quickly and the audience might range from Air Force Program Managers to academic researchers to defense journalists, Caroline never loses the thread—she adapts, aligns, and delivers with both creativity and clarity.
Beyond her technical communication skills, Caroline brings a level of professionalism, empathy, and initiative that makes her an absolute pleasure to work with. She elevates the room, the message, and the brand. We consider her a core part of the team and a trusted voice as we scale.
Caroline is the rare kind of communicator who makes a real strategic difference. If you're building a brand, launching a venture, or trying to tell your story in a crowded space—she's the one you want.
Sincerely,
William Gammell
Co-Founder & President
Xebec Systems
Caroline has been a tremendous asset to the In Control Family Foundation. In Control is a Massachusetts local nonprofit organization, working to provide vehicle-crash prevention training to new drivers, parents, and local businesses. Although navigating the nonprofit world can have unique challenges, Caroline was communicative, thoughtful, and always focused on aligning her work with our organization’s goals.
Caroline helped us connect with a variety of Boston-area and East Coast influencers, identified potential sponsors and grantors, and even streamlined our existing outreach lists to focus on the most relevant opportunities. She consistently brought fresh ideas and great energy to all of our outreach efforts, and offered intelligent, goal-focussed recommendations. Caroline was a pleasure to work with and her insights made a real difference in our efforts– she was an incredible asset to our team.
-Dan Strollo
Executive Director - In Control